Buyers push prices down. Your margin gets tighter.
Orders depend on a handful of buyers. A new channel is attractive — but reaching Russian consumers takes a different set of capabilities.
CHINESE FACTORIES · WILDBERRIES OPERATIONS IN RUSSIA
666 · 888Made in China.
Sold on Wildberries.
Danmai helps Chinese factories enter Russia’s Wildberries market.
From product selection and store preparation to Russian listings and local operations, we help build your route to Russian customers.
We earn a profit when you do.
Kitchen appliances · Illustrative product photographyCN → RU ↗
Your legal entity holds the store · Operating access by agreement
Market expansion experience5+years
Wildberries local operationsOur focus↗
Our principleShared success
We earn only when you earn a profit.
Let’s discuss the terms personally.
01 / THE REAL PAINStart with what matters to a factory
You can make it.
Who brings the orders?
Price pressure. An unfamiliar market. No local team. The barriers to expansion often begin after the product is made.
↓
One wrong inventory decision
can tie up your working capital.
Without a local operating system,
good products can tie up capital in unsold stock.
02 / YOUR FACTORY × DANMAIStart with your products and market
You make great products.
We connect you to Wildberries.
We earn a profit
only when you do.
We help register your Wildberries store.
Your company owns it.
Apply under your factory’s own legal entity, with your company recorded as the seller. Danmai assists under your authorisation; the legal seller stays yours. Approval is subject to Wildberries review.
A LOWER REGISTRATION BARRIERStart lean.
Start lean.
Without building your own Russian operations team first.
Danmai helps prepare documents, apply for the store and plan your initial products, so you can focus your launch.
Wildberries promotional registration licence fee¥500CNYCurrent official offer until 31 October 2026See the official Wildberries page ↗
CNY 500 is only the platform registration licence fee, not the full launch budget. Products, freight and applicable certification need a separate review. Eligibility and price are subject to the platform’s rules when applying. Checked: 17 October 2026.
YOUR PRODUCTS. YOUR PARTNERSHIP.We earn only
We earn only
when you earn a profit.
Let’s get to know your factory and products. We discuss the partnership and commercial terms with you personally.
Discuss a partnership on WeChat↗03 / THE PEOPLE BEHIND THE WORKLocal operations support in Russia
50+managers
at our Russian office
at our Russian office
A new market.
A team by your side.
Our office in Russia has more than 50 managers helping manage Wildberries products, marketing, orders and daily operations to support sales of your goods.
- 01Russian product content & listings
- 02Marketing & product performance analysis
- 03Orders & local fulfilment coordination
04 / CLIENT DATAHistorical data, not a return promise
CHINESE CLIENT · HISTORICAL DASHBOARD SCREENSHOT
A Chinese client on Wildberries
Historical order data supplied by the client, displayed below. Figures follow the source image. Enlarge it or open the Chinese explanation.
ORDER VALUE FOR THE SCREENSHOT’S SELECTED PERIODCNY ¥
28,184,384.22ORDER COUNT IN THE SCREENSHOT136,839
ORIGINAL AMOUNT IN RUB352,163,880.86
The historical chart spans 20 September–16 October; the material was supplied in October 2026. Order value is not collected revenue or net profit. CNY is an indicative conversion.
Client’s historical dashboard dataClick the image to enlarge ↗
05 / COSTS & DISTRIBUTIONWildberries operating reference
Wildberries example:
Costs and project profit.
Two sets of reference figures illustrate different operating models. Product details, complete costs and current rates need an individual review.
REFERENCE CALCULATION · Not current platform rates · Not actual client earningsRURussian entity
Project profit · not factory proceeds
¥45.62CNChinese entityThis example
Project profit · not factory proceeds
¥85.55Both figures represent project profit in the source example, not the factory’s final proceeds. They are neither a Danmai offer nor a profit promise.
| SOURCE INDICATORS · ALL COST ROWS ARE PER UNIT | Russian entity | Chinese entity |
|---|---|---|
| Project margin in the reference | 16.3% | 30.5% |
| Wildberries deductions / unitPlatform-related deductions; not a standalone commission rate | ¥144.06 | ¥94.12 |
| Taxes & duties / unit | ¥16.81 | ¥7.28 |
| Withdrawal & entity-related costs / unit | ¥0.00 | ¥19.45 |
Difference in WB platform deductions / unit¥49.94−34.7%
What does this comparison actually show?+
Reorganised from a reference screenshot. Full product costs, current tariffs and profit definitions are unverified. Original unit project profit: RUB 570 / 1,069; monthly: RUB 171,114 / 320,688. Monthly figures follow the source.
WB commission depends on product category, sales model, account terms and effective date. Commission must be checked separately from logistics, storage and other deductions. A Chinese entity does not automatically guarantee lower rates or higher profit.
This comparison shows reference project results, not the factory’s final profit. Discuss your product economics and partnership terms with Danmai personally.
Indicative conversion: 1 CNY = 12.495 RUB, 17 October 2026. Actual settlement depends on the payment provider’s exchange rate and fees.
View WB’s official fee guidance ↗06 / WHY RUSSIA
Crisis creates opportunity.
Add a sales channel that reaches Russian consumers.
RUSSIAN E-COMMERCE MARKET · 2025
11.5trillion RUB+28%
year-on-year growth
2025 market estimate
07 / FROM CATALOGUE TO CUSTOMERSConcrete work at every stage
Four steps.
The whole partnership, clearly.
You provide products and company details. We assist with the store application, prepare listings and connect local Russian operations. The application uses your own legal entity.
YOUR FACTORY × DANMAI × WILDBERRIESFrom preparation to daily operations — who does what
- 01
Choose products. Plan the launch.
- Factory
- Share your catalogue, factory prices and supply capacity.
- Danmai
- Review Russian demand, competitors and product economics.
Outcome: initial SKUs and a launch recommendation
- 02
We help apply. You own the store.
- Factory
- Provide your own company’s application documents.
- Danmai
- Assist with the Wildberries application, labels and Russian product content.
Key point: your company is the legal seller
- 03
Stock arrives. Sales begin.
- Factory
- Organise the first supply under the agreed plan.
- Danmai
- Coordinate Moscow receipt, listings, marketing and FBS fulfilment.
Next: products move into the sales operation
- 04
Keep operating. Review together.
- Factory
- Coordinate products and replenishment.
- Danmai
- Track sales, returns, inventory and product performance; refine operations.
Our principle: we earn only when you earn a profit
5+
Supplier expansion across markets
China / Russia / Uzbekistan / Kyrgyzstan / Kazakhstan
08 / BEFORE WE STARTWhat factories ask
What factories ask
about Wildberries.
How can a Chinese factory apply to Wildberries?+
We help prepare the Wildberries application under your factory’s own legal entity. Your company owns the store; Danmai assists under your authorisation. Eligibility and approval are subject to Wildberries review.
How does Wildberries management work, and what does it cost?+
We earn only when you earn a profit. We discuss the partnership and commercial terms with you personally, based on your products and project.
What Wildberries support does Danmai provide?+
Russian market and competitor research, Wildberries product selection, Russian listings, marketing, inventory and local fulfilment coordination. We confirm the scope for your project individually.
How does a Wildberries store receive payments?+
We can discuss connecting payment services such as Payful. Eligibility, payment methods and fees depend on the provider’s approval and applicable rules. Withdrawals do not imply a tax exemption.
Which products suit Russia’s Wildberries market?+
Chinese factories with a catalogue are welcome to discuss their products. Kitchen appliances, home goods, clothing and beauty products need a review of Russian demand, competition, certification and product economics.
When does the CNY 500 registration offer end?+
The current official Wildberries Chinese guide lists discounted registration for new accounts at CNY 500 until 31 October. This is the platform licence fee, not the full cost of products, logistics, certification or launch. Check the terms shown when applying. Danmai’s current partnership intake also closes on 31 October 2026.
LET’S GROW TOGETHERYour products.
Your products.
Your Wildberries opportunity.
Send your catalogue and a factory introduction via WeChat.
Let’s discuss your products, the Russian market and partnership terms personally.
Four things to clarify in the first discussion
- Category and market fit
- SKUs for an initial test
- What Wildberries operations require
- A suitable partnership direction
THIS PARTNERSHIP INTAKE CLOSES2026.10.31
Danmai partnership contact · WeChat: daburtsev+86 185 7577 8004 ↗
WECHAT / 微信↗
Scan and send your catalogue.
Include factory name, product category and factory prices.
Save QR code ↓